Description
Ed Roth—better known as “Big Daddy”—was the iconic artist, custom-car visionary, and creator of Rat Fink. A key figure in 1960s Kustom Kulture, Roth blurred the lines between radical cartooning and high-performance car customization. He began airbrushing Weirdo graphic T-shirts as early as 1958 and propelled the monster-car aesthetic into popular drag-and hot-rod culture. He became a household name in the rodding community by mid‑1960s, reaching beyond cars into motorcycle customization and branded publications.
This issue of Drag/Sport showcases the Kohler Bros beating Skip Hess at Lions on the cover—topped off with Roth’s involvement in the scene. Drag/Sport stood out in 1966 for its ambitious experiment with magazine–sized layout and oversized photos—departing from the standard folded-tabloid “drag rag” layout. Though the format was short-lived, it set Drag/Sport apart with visual impact and premium feel. The issue includes full-page race coverage, technical data, compelling photography, classified ads, and subscription pitches featuring Roth himself.
Collectors, vintage drag-racing fans, and Kustom Kulture historians—all eyes on this high-impact 1966 Drag/Sport. With its premium layout and vibrant coverage, plus a Roth‑featured moment, it’s a standout piece. And of course, Big Daddy Roth reads Drag/Sport, so it’s not just racing history—it’s Roth-approved culture captured on the page!
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