Description
Before streaming, before playlists, and before the Walkman, there was the Hip-Pocket Record. Introduced in the late 1960s through a partnership between Philco-Ford and major record labels, these miniature 45 RPM records were designed to fit in a shirt pocket, purse, or glove compartment. Sold through appliance dealers and promotional channels, they represented a curious intersection of consumer electronics, automotive culture, and the rapidly expanding youth music market. Today they stand as one of the more unusual and short-lived experiments in music merchandising.
This lot includes three appealing examples: Van Morrison (Brown-Eyed Girl / Midnight Special), The Doors (Light My Fire / Break On Through), and The Fallen Angels (Room at the Top / Most Children Do). The colorful sleeves capture the graphic style of the era, while the miniature records themselves remain fascinating artifacts of late-1960s pop culture. An excellent group for collectors of rock memorabilia, music ephemera, unusual record formats, or anyone interested in the inventive marketing ideas that emerged during the golden age of vinyl.
A scarce and visually striking lot that rarely survives complete with both records and original sleeves.
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