Here’s how old I am: I grew up with exactly nine TV channels — and none of them ran 24 hours a day.
And trust me — nine stations was plenty. I was in big-city Chicago, after all — a major media market. My VHF lineup covered the basics: ABC, CBS, NBC, and PBS. Then came the two UHF channels, 32 and 44. I won’t bore you with the technical differences between VHF and UHF (ask ChatGPT if you’re curious), but trust me: UHF was where the cool stuff aired.
Channel 32 showed old reruns: Batman and The Little Rascals and The Munsters and Get Smart! But 44? 44 was sacred. Because Sunday mornings in the 1970s meant only one thing on every channel except 44: church. Seriously, every station was full of people praying and priests mumbling Latin and handing out communion. Except Channel 44…and Bob Luce Wrestling. I never missed Sunday Morning wrestling.
Sometimes tuning in meant wrapping foil around the rabbit ears just to kill the snow and static and to minimize “ghosts”. Bob Luce brought cigar-chomping Dick the Bruiser, his tag partner The Crusher! Baron Von Raschke and his “claw”! Big Cat Ernie Ladd and his thumb! Moose Cholak! Ox Baker!
Luce wasn’t just a promoter — he was a ringmaster in a plaid sport coat. His shows jumped from grainy locker-room rants to shaky in-ring chaos, always hyping “the wildest card of the century” at the International Amphitheatre. (Remind me to tell you about the time the roof caved in there during the Ice Follies.) Like all great promoters, Luce didn’t sell wrestling. He sold spectacle. Good versus Evil. And for a Chicago kid glued to 44 every Sunday, there was nothing like it. The only thing I hated? When they’d suddenly “run out of time” and end the show mid-match.
And why didn’t I beg my dad take me to the International Amphitheatre for Luce’s live shows? It’s a question that baffles me to this day. I guess it just never crossed my mind.
I quit paying attention sometime around The Rock, Stone Cold, Hulk Hogan as heel and what would be the end of Bischoff’s fantastic WCW run. But wrestling’s always stuck with me. Always. These days, I use vintage wrestling imagery as source material for my art. So when Dom Vitalli from Phoenix Championship Wrestling offered me a ringside spot to shoot pictures for his local league, guess who showed up two hours early with a couple of cameras hanging around my neck just to hang backstage with the wrestlers.
Let’s just say I was way more excited for tag teams, body oil, and shaved men than I should’ve been.
